Flavor, function, and feel-good energy for this fun protein bar!

TRUBAR
Bite Me Campaign

Campaign Creative

Goal:

Produce high quality photo and video content capturing the bold, indulgent personality of this fast growing brand.

Context:

I managed all aspects of production from pre-production to final delivery, ensuring the creative aligned with the brand’s high-energy, vibrant identity and the director’s vision. This also included extensive production design of 3 sets during a one day shoot.