Hello 👋
I am Chris, an Atlanta-based Creative Producer & Director of Photography who specializes in building capable teams of creatives to tackle any project. I am a SCAD alum with experience in digital marketing, social media, and systems building. My work as a creative generalist enables me to effectively cross the divide between creativity and business. Whether you are developing a quick campaign or need help building long-term processes, I am ready for any challenge!
Inspire
•
Build
•
Create
•
Inspire • Build • Create •
Skills ⚙️
Creative Direction
Project Management
Line Producing
Adobe Suites
Photography
Videography
Social Media
Performance Marketing
2023 - Present
Acadia
Creative Producer
Seamless management of high-performing creative asset creation for paid media, e-commerce. and social for 30+ clients across a wide variety of industries by coordinating with internal teams, sourcing production crews, and tracking budgets.
Successfully produced, executed, and delivered over 50+ projects, totaling $1.3+ Million in revenue (2024) in a timely manner using tools like Asana, Slack, and the Google Suite to keep track of all tasks, needs and communication.
Facilitated add-on pitches to clients and cross-departmental teams by collaborating with account managers and art directors to scope, concept, and present projects.
Participated in a culture of thought leadership by staying up to date on innovation in create, tech, and AI resulting in presentations to enterprise accounts like Global Payments.
Clients included: Fresh Thyme, Sky Zone, Brown & Co. Jewelers, Maggiano’s, Fana, Centex, Red Roof, Tommy John, Atlanta Mission, Merle Norman, and many more!
2021 - 2023
Case-Mate
Creative Producer
Supported the creation of thousands of assets for eCommerce, social media, and digital marketing for 150+ products by restructuring the creative department and creating robust processes through Asana and interdepartmental communication
Increased efficiency and led a department-wide paradigm shift focused on process creation and employee retention by developing a culture of growth and trust through unique growth plans and weekly scorecards
Lead the social media department to over 6 million impressions in 6 months across all platforms by enabling the team to focus on community-first content that prioritized engagement
Facilitated the creation of an influencer affiliate program with 35+ members by creating tracking links and promo codes along with a community-focused approach to influencer management
Doubled the size of the team by effectively screening, interviewing, and onboarding new hires with a wide range of skills including graphic design, photography, videography, and social media
Freelance Creator
CMVCreative
2017 - 2021
Dedicated collaboration with clients to create compelling branded content for social media, websites, and e-commerce
Services offered ranged from creative strategy, events, lifestyle photography, product photography, social media strategy, and concert photography
Understood trends in customer behavior to translate information into appealing content within consistent branded ecosystems
Coordinated with clients to provide appropriate locations, lighting, and talent to execute specific visions with strict deadlines
Clients included: Atlanta Apparel, The Ryan Seacrest Foundation, Disney, Sony Music, Murphy's Restaurant, and Gusto!
Creative Assistant
Imagine Media Consulting
2017 - 2019
Identified creative needs for clients provided creative strategy and helped to plan and execute production (photography) for over 20 brands
Shot and edited photos with the Adobe Suite for branded social media content and digital ad campaigns
Maintained production of high-volume workflow, digital file catalogs, and deadlines
Worked for a wide variety of lifestyle, food/beverage, and fashion brands including Americasmart Atlanta, James Allen, gusto!, Boxercraft, Big Nerd Ranch, Brown and Co. Jewelers, Babiators, Ink + Alloy, Your Pie, Biolyte, Tin Lizzy's, Ray’s Restaurants